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A Thesis-Led Venture Capital Firm

Cultural Vibrations edition

Investing in early-stage companies with
customer-obsessed founders redefining everyday experiences

Hear from our founders.

"

Hannah Grey was instrumental in bringing our Series A together. It was challenging to combine what we'd learned from customers, research and the industry at large into a coherent narrative. Hannah Grey's VibrationsOS completely expanded our thinking and unlocked our ability to pull the story together.

Jacob Segil
Founder, CEO — Afference
"

I know Hannah Grey has our back, always. I count on them as a strategic thought partner. Customer insights from their VibrationsOS gave me a blueprint of fresh ideas to experiment faster and smarter. The results speak for themselves, as our growth has been explosive, up 250%+ QoQ since our reveal.

Wyatt Smith
Founder, CEO — UpSmith
"

Working with Hannah Grey's team to shape our GTM has been transformative. The customer analysis from their VibrationsOS is helping to bulletproof important commercial relationships, and their strategic guidance helped us sharpen our messaging to elevate us as pioneers in agentic AI. AMESA is now a brand that captures the ambition and clarity of our vision for autonomous AI.

Kence Anderson
Founder — AMESA
"

VCs often provide little value beyond a check, but Hannah Grey differentiates by truly understanding and helping startups with brand strategy — something most entrepreneurs struggle with.

Erik Swan
Founder, CEO — Bestomer
"

It's been amazing working with Hannah Grey's VibrationsOS to understand potential high-relevance personas and come up with messaging and ad copy that could resonate with those groups. We've been impressed by how actionable the recommendations have been — we increased engagement and conversions just a week after implementing!

Gina Kim
Chief Product Officer — Defiant Health
"

Seriously, I could not have done this without you. Quite literally. You have always had faith in me and had my back. It's quite actually hard to express how much this has meant to me.

Sarah Adler
Founder, CEO — Wave

Investment
Criteria

  • We look to invest at the earliest possible stage, at times pre-product or pre-revenue. We prioritize repeat founders who achieve early traction in emerging categories.

  • Initial investments target a minimum of 6 - 8% ownership. We reserve capital for follow-on participation when appropriate.

  • We can lead or co-lead a team’s first institutional financing and have a preference for equity. We believe that early-stage cap tables are meant to be collaborative, and therefore maintain a network of 6,000+ co-investors to help founders construct bespoke and strategic syndicates.

  • We do not invest in companies incorporated outside of the United States.

  • As a thesis-led firm, we explore themes across sectors including, but not limited to: SaaS, Future of Work, Healthcare, Wellness, Commerce, FinTech, Consumer, AI, EdTech, Sustainability, and emerging sectors.

Built for the moment

before everything takes off.

We partner with pre-seed and seed-stage founders who are building something the world isn’t ready for yet — and we move mountains to drive adoption from day one.

Cultural Vibrations

Our thesis-building platform tracks the underlying societal tensions that are driving cultural and commercial change.

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