A Thesis-Led Venture Capital Firm

Investing in early-stage companies with
customer-obsessed founders redefining everyday experiences

  • "Hannah Grey was instrumental in bringing our Series A together. It was challenging to combine what we'd learned from customers, research and the industry at large into a coherent narrative. In addition to being a trusted sounding board, Hannah Grey's VibrationsOS completely expanded our thinking and unlocked our ability to pull the story together, it surfaced new ideas and framing that helped us better articulate what we're building."

    Jacob Segil  |  Founder, CEO Afference

  • " Working with Hannah Grey's team to shape our GTM has been transformative. The customer analysis from their VibrationsOS is helping to bulletproof important commercial relationships, and their strategic guidance throughout our rebrand helped us sharpen our messaging to elevate us as pioneers in agentic AI proving ground and orchestration. AMESA is now a brand that captures the ambition and clarity of our vision for autonomous AI."

    Kence Anderson |  Founder, AMESA

  • " It's been amazing working with Hannah Grey’s VibrationsOS to understand potential high-relevance personas and come up with messaging, and even ad copy that could resonate with those groups. We've been impressed by how actionable the recommendations have been and have been able to increase engagement on our site and conversions just a week after implementing!"

    Gina Kim |  Chief Product Officer, Defiant Health

  • " VCs often provide little value beyond a check, but Hannah Grey differentiates by truly understanding and helping startups with brand strategy - something most entrepreneurs struggle with. "

    Erik Swan |  Founder, CEO of Bestomer 

    (Former Co-founder and CTO at Splunk, $28BN acquisition)

  • " I couldn’t have asked for better leads to walk alongside.

    Shauna Sweeney  |  Founder, CEO of Tendercare

What Founders Are Saying

  • Hannah Grey was instrumental in bringing our Series A together. It was challenging to combine what we'd learned from customers, research and the industry at large into a coherent narrative. While we had good information, we struggled to tie it together and effectively communicate our big vision to new investors. In addition to being a trusted sounding board, Hannah Grey's VibrationsOS completely expanded our thinking and unlocked our ability to pull the story together, it surfaced new ideas and framing that helped us better articulate what we're building.

    — Jacob Segil, Founder & CEO Afference

  • Their attention to detail and commitment to quality truly stood out. We’ve already recommended them to others.

    — Former Customer

  • Every detail was thoughtfully executed. We're thrilled with the outcome, and have already recommended them to others.

    — Former Customer

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Investment
Criteria

  • We look to invest at the earliest possible stage, at times pre-product or pre-revenue. We prioritize repeat founders who achieve early traction in emerging categories.

  • Initial investments target a minimum of 6 - 8% ownership. We reserve capital for follow-on participation when appropriate.

  • We can lead or co-lead a team’s first institutional financing and have a preference for equity. We believe that early-stage cap tables are meant to be collaborative, and therefore maintain a network of 6,000+ co-investors to help founders construct bespoke and strategic syndicates.

  • We do not invest in companies incorporated outside of the United States.

  • As a thesis-led firm, we explore themes across sectors including, but not limited to: SaaS, Future of Work, Healthcare, Wellness, Commerce, FinTech, Consumer, AI, EdTech, Sustainability, and emerging sectors.

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Investment Consideration Form
Investment Consideration Form

Cultural Vibrations

Our thesis-building platform tracks the underlying societal tensions that are driving cultural and commercial change.

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